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Catalina Marketing
A world leader in data-driven, performance-based marketing solutions and digital media for the Consumer Packaged Goods and Retail industries, Catalina has worked with GlobalFluency for the past eight years. The agency was originally hired to help Catalina reposition its brand from an in-store coupon company to a leader in purchase-based targeted advertising. During the ensuing years we have developed corporate and campaign web sites, numerous marketing collateral, print and digital advertising, thought leadership content, infographics, video and more. The agency has written and promoted more than a dozen major reports based on insights from Catalina’s data and successfully positioned its executives as industry thought leaders, speaking at virtually every major industry conference and appearing in the nation’s top business, ad/marketing and industry publications on a regular basis.